Education
Bachelor of Arts, University of Dallas, May 1969 (Education and History)
Master of Arts, University of Dallas, August 1976 (Literary Criticism and Psychology)
Doctor of Philosophy, University of Texas at Dallas, December 1983 (Humanities)
Employment history
1988-present: Consulting in information technology and communications
Engagement details follow below
1985-1986: Editor-in-chief, Saybrook Publishing
1983-1985: Assistant professor, General Education, DeVry University
1980-1983: Managing editor, Spring Publications
Publications
Author of five published non-fiction books (Simon & Schuster, Ballantine, Paragon House, U.S. Game Systems, Inc.); editor of nine books and three anthologies (Saybrook, Paragon House, Spring Publications)
Independent consulting
Consultant in business and marketing communications for the following clients:
• Ariesnet, Inc. (web design and development company)
• The Cottingame Company (management consulting group)
• George Holman Environmental Design (architectural practice)
• Friends of the Old Trinity Trail (non-profit organization)
• Frisco Heritage Museum (City of Frisco)
• Richie Media (video production company)
• Tompkins Wellness Center (chiropractic practice)
• City Central Realty (real estate sales)
Corporate and marketing communications
PepsiCo Business Solutions Group, April, 2006-December, 2007
Senior technical writer/information architect, providing strategic communications and requirements development for enterprise data warehousing project. Activities include:
• Design and delivery of communications program for extensive enterprise data model (Embarcadero E/R Studio)
• Development of white papers, executive presentations, and workshop materials for a variety of internal initiatives
• Research, requirements gathering, and business analysis for multiple projects
La Quinta, Inc., April, 2001-May, 2003
• Development and production of numerous executive information presentations
• Project communications for enterprise data warehousing project
• Research and consulting on data-driven marketing initiatives
Parago, Inc., January-December, 2000
• Design and production supervision for user help, documentation, multimedia training and sales materials
• Development and implementation of product pilot testing and market testing
• Development and delivery of customer demonstrations
• Coordination with the Product Marketing team to define product strategies and life cycles across the enterprise
• Design and development of numerous executive presentations utilizing PowerPoint
• Research and writing on a variety of technical and business topics
Southwest Airlines, September, 1998--December, 1999
Y2K Communications Director, responsible for design, development, and delivery of SWA’s Y2K education program. Highlights included:
• Preparation of press kit and media materials for use by SWA public relations; coordination of external media relations
• Hands-on development of extensive SWA Y2K intranet website, utilizing Front Page
• Writing and company-wide distribution of daily Y2K electronic newsletter, featuring both technical and general interest information
• Research and writing for Y2K articles featured in company publications, including Luv Lines (monthly employee publication) and Spirit (SWA inflight magazine)
• Development and delivery of a comprehensive internal PR plan for the Y2K program, including events and incentives
Freelance projects
Texas Instruments
Design and development of an interactive tradeshow presentation. (PowerPoint)
Children’s Medical Center
Conceptual consulting, design, writing, and multimedia development for a suite of three information presentations, with coordinated print materials. (Astound, CorelDraw!, Corel Photo-Paint, Excel)
Lehman Brothers
Analysis, design, writing, and multimedia development for a 20-minute interactive sales presentation. (Astound, CorelDraw!, Corel Photo-Paint)
Exhibit Dynamics
Market analysis, information development, copy writing, design, and layout for 40-page, full-color marketing brochure; design and delivery of proposals for major accounts including Bayer, Principal Financial, GTE, EDS.
Affiliated Computer Services, Inc.
Concept, writing, design, and multimedia development for a 45-minute seminar presentation. The presentation included a full music sound track, video clips, and special effects. (Astound, CorelDraw!, Corel Photo-Paint)
Concept, writing, design, and multimedia development of five coordinated 12-minute presentations on the future of the financial industry. Full music sound track, video clips, and special effects. (Astound, Matisse, CorelDraw!)
First American Real Estate Information Services, Inc.
Concept, writing, design, and multimedia development for a 12-minute tradeshow presentation, featuring original art, a full soundtrack, animation, and special effects. (Astound, CorelDraw!, Corel Photo-Paint, Matisse)
Analysis, concept, writing, design, and development for various PowerPoint business presentations and collateral print materials. (PowerPoint, Word, Excel, MS Project, Visio)
Affiliated Computer Services, Inc.
Concept, writing, design, and multimedia development for multiple seminar presentations on ATM features and functions, utilizing PowerPoint and Astound.
The Associates
Data development, project management, design, and production for a 600-slide international awards presentation (annually for 3 years); design and development of three extensive PowerPoint presentations used in major marketing initiatives.
Analysis and development of litigation support materials.
Technical skills
Expert: MS Word (including 2007), MS PowerPoint (including 2007)
Very good: MS Excel (including 2007), MS Front Page/Expression Web, MS Publisher
Good: MS Project, MS Access, Visio, Caliber RM, E/R Studio
Functional: Photoshop, FrameMaker, RoboHelp
