PepsiCo Business Solutions Group, April, 2006--December, 2007
Senior resource, providing strategic communications and requirements development for enterprise data warehousing project. Activities included:
- Analysis, documentation, and editing for reporting requirements project (Caliber RM)
- Design and delivery of communications program for extensive enterprise data model (Embarcadero E/R Studio)
- Development and documentation of modeling standards and procedures
Strategy and development for business data dictionary, enterprise metadata approach, and specific project solutions - Development of white papers, executive presentations, and workshop materials for a variety of internal initiatives
La Quinta, Inc., April, 2001--May, 2003
Senior resource for internal data warehouse project, including both operations and sales/marketing at a nationwide lodging chain. Activities include:
- Design and management of data-cleansing project to identify unique customer information from archived data
- Requirements gathering, business analysis, documentation, and project management for multiple data warehousing initiatives
- Management and documentation of extensive tool evaluations (database, data-cleansing, OLAP)
- Creation of detailed RFP and evaluation of vendor responses for multi-million dollar decision support system
- Development and production of executive information presentations
- Research and consulting on CRM initiatives
- Research and consulting on data architecture and reporting solutions
- Strategic role in design of technical environment (Cognos, Teradata, Informatica, Trillium)
- Problem resolution for a wide variety of support and development issues
Parago, Inc., January--December, 2000
Senior resource for design and development of data warehouse for B2B ecommerce. Led design and development of an innovative web-based information
access product line for sale to clients, utilizing the data warehouse
to leverage corporate data assets. Activities included:
- Strategic planning and project leadership for development of user interface, OLAP capabilities, business intelligence templates
- Design and production supervision for user help, documentation, multimedia training and sales materials
- Development and implementation of product pilot testing and market testing
- Development and delivery of customer demonstrations
- Coordination with the Product Marketing team to define product strategies and life cycles across the enterprise
Provided additional services, including:
- Analysis of existing systems and emerging needs
- Evaluation and selection of tools (Informatica, Brio)
- Coordination of development activities to ensure that business requirements and deadlines were met
- Development of corporate reporting strategy and design of internal information access environment
- Design and development of numerous executive presentations utilizing PowerPoint
- Assistance with hiring and training of Data Assets staff
- Project management across the department
- Research and writing on a variety of technical and business topics
- Participation in multi-disciplinary team initiatives to improve business processes, create a robust technical architecture, and respond to the diverse requirements of a rapidly growing company
Southwest Airlines, September, 1998--December, 1999
Y2K Communications Director, responsible for design, development, and delivery of SWA’s Y2K education program. Activities included:
- Analysis of needs for internal communications regarding the SWA Y2K program, for both technical and business communities
- Preparation of press kit and media materials for use by SWA public relations; coordination of external media relations
- Hands-on development of extensive SWA Y2K intranet website (Front Page)
- Writing and company-wide distribution of daily Y2K electronic newsletter, featuring both technical and general interest information
- Research and writing for Y2K articles featured in company publications, including Luv Lines (monthly employee publication) and Spirit (SWA inflight magazine)
- Development and delivery of a comprehensive internal PR plan for the Y2K program, including events and incentives
- Analysis and revision of technical documentation requirements for Y2K compliance
Warrantech, Inc., July 1997—January 1998
Senior technical writer, providing production, documentation, and implementation support for development of an enterprise-level business application suite. Activities included:
- Created online help system (RoboHelp)
- Determined business reporting needs and defined report capabilities
- Documented software system (Visio)
- Worked with programmers and business community to evaluate application and specify enhancements, including design of user interface
- Worked with training department to produce online tutorials and instructional manuals
First American Real Estate Information, May 1993--January 1995
Strategic technical resource, providing design, implementation, and management support for implementation of a company-wide PC/Novell environment. Activities included:
- Led design/implementation team for conversion of office systems and business processes to PC-based network environment
- Designed, developed, and implemented automated purchasing system, call-tracking system, monthly reporting system
- Provided interim management of IS department and coordinated business communications between IS and other departments
- Developed support department; documented processes and procedures
- Developed courseware and provided training on Microsoft products and Novell network for all employees; provided training for support personnel
- Coordinated programming services for implementation of client-server projects and led design team for wide-area networking and other strategic initiatives
- Developed numerous print proposals and screenshow presentations for IS projects
